Product Description Summary & Analysis Draft 3 (Final)

According to Waze (2018), Waze is the world’s largest community-based traffic and navigation application. With its tagline “Outsmarting traffic, together”, this application is one that you can conveniently use on your mobile phone, which will ensure ease of travel for you at no cost. Furthermore, the article “What is Waze and how does it work?” states that this application allows you to “find directions and avoid traffic jams”. Waze is configured by tracking real-time data derived from “fellow drivers”, wherein every individual has to play his or her part by sharing details pertaining to road accidents and/or traffic hazards. Moreover, the said article asserts that essential information such as “construction, police activity, accidents and even potholes and disabled cars on the shoulder” can easily lengthen the duration of an individual’s journey. With such kind of data at hand, “Wazers” who are contemplating a different route to their destination can better understand the traffic situation, before determining whether they should follow through with the concerned route. In addition, this application includes a carpooling system as well. Waze has its unique strength that allows it to be the best in the market in terms of a traffic and navigation application.

Furthermore, Waze is highly praised for its user-friendly interface. It is suitable for all ages to comprehend as it contains several icons with different illustrations. This application is convenient for people to quickly distinguish the present road conditions and hazards. Comparing Waze with Google Maps, the latter provides a color code for its users to see. Red signifies a heavy traffic flow; orange represents a medium one, whereas blue signifies a smooth traffic flow. In this regard, Waze is superior in comparison to Google Maps as delays can vary based on the nature of the accidents and/or hazards. Understanding the situation of a road allows Wazers to better estimate their travelling time. Hence, Waze is on the superior end as compared to Google Maps.

Waze has a carpooling feature too. According to Waze (2018), "You choose the people you want to carpool with based on their detailed profiles, star rating". "Wazers" are only required to share the sum of the gas with no extra commission.  “Saving time & money every day” This is cost-efficient as compared to taking a ride-hailing service. As compared, Google Maps only includes pricing of other ride-hailing services.

In conclusion, The biggest difference is that “Waze functions like a crowdsourced social network” while Google Maps is “a standard navigation application”. Waze is an enhanced traffic and navigation application with carpooling and many unique icons representations. It does not cost when used too. Waze is thus distinguished from other applications in the market.

                                                                                                      

References:
Scott, O. (2018)  “What is Waze and How does it work?”. Retrieved from https://www.lifewire.com/what-is-waze-4153570 on [1 October 2018] 
Kailla, C. (2018) “Waze vs. Google Maps”. Retrieved from https://www.digitaltrends.com/mobile/waze-vs-google-maps/ on [1st October 2018]
Waze, (2018). Retrieved from "https://www.waze.com/" on [7th October 2018]